GEORGIA HART STUDIOS x OUTSITE
Lake Tahoe | USA | 2024
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OUTSITE
Outsite creates beautiful spaces to live, designed for remote workers with a focus on community. It allows people that can work from anywhere to explore the world while equipping them with comfortable places to stay, quiet spots to work, and people to share it with.
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CROSS SECTOR COLLABORATION
Georgia works outside of the norm and loves to travel. Working with Outsite was a natural opportunity for Georgia to explore California and Nevada for a new body of work, while allowing Outsite to diversify away from their tech-centric following and expand their market penetration into Georgia’s luxury client base.
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DELIVERABLES
UGC-style influencer marketing for sharing across Instagram, Facebook and TikTok
Reels | Static posts | Stories
Highlighting the perks of travelling with designated work areas, clean and comfortable private rooms, and community in coliving areas
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RESULTS
Collaborative reel between @outsiteco and @georgiahartstudios in top 10% of total views for Outsite’s reels for 2024 to date
Story engagement on @georgiahartstudios instagram
Georgia created body of work based off her trip which sold via her website